Retail Rocket Science Blog: Trigger-based emails

LacyWear’s Trigger-Based Emails Growth Hacking
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On a daily basis, Retail Rocket Growth Hacking team focuses on increasing revenue for online stores using A/B tests to improve the email marketing layouts of our customers. In today’s article, we will continue sharing our knowledge on iterative efficiency improvement of email marketing campaigns, using the online store LacyWear as an example, which is […]

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Growth Hacking in Trigger-Based Emails of Quelle Online Store: up to 45,1% conversion growth!
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Growth hacking experts at Retail Rocket run dozens of A/B tests every day, checking the hypotheses of email newsletter designs with the aim of increasing the revenue of web shops. Today, we will use the example of the Quelle online store to tell you about the progress that can be achieved by correctly choosing the email […]

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OMNI-channel personalization in kids goods retail chain “Korablik”
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“Korablik” is a large retail chain selling children’s goods online and offline in 170+ stores. Retail Rocket (multichannel personalization platform) together with “Korablik” marketing team launched a challenging project. We were going to set up a personalized omni-channel communication process with offline customers based on their actions in stores. How Retail Rocket automated customer communications […]

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Retail Rocket Growth Hacking Team At Work: Tehnosila Case Study
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Almost two years ago, we at Retail Rocket were working with trigger e-mails for e-commerce. During this time, we brought a lot of e-shops which employed various means, from a primitive “abandoned shopping cart” to advanced automation projects for e-mail marketing. And at some point we realized that it is not enough to just run […]

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Triggered emails for furniture online-shop HOFF
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Hoff online marketing team (one of the biggest furniture&household omni-channel retailer) and Retail Rocket specialists (multichannel personalization platform) launched a project in triggered emails.

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